A digital consultant living in Minneapolis
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Certainteed

When your national website houses a million products, some acquired via acquisition, you have to merge content coming down from silos all over the company and fix a terrible user experience.

You can't be afraid of complexity for an assignment like this one. Bolin asked me to join and help Certainteed with a total replatforming of their website. With the total cost in the millions, they wanted to ensure they could not only merge what they had but create future- forward guides for siloed teams in hopes of more uniform process for content creation and publishing into the new Sitecore build.

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