A digital consultant living in Minneapolis
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Marvin Windows

Launching a new product can be scary, re-launching your flagship product is terrifying.

Martin Williams agency didn't want to miss a thing when it came to the online publishing of Marvin's flagship windows known as the "double-hung." If you work with a hammer, you know Marvin's double-hung window, it's a gold standard. I was asked to ensure the user journey and taxonomy were sound, and that all creatives and engineers picking up the work would have a clear guide for execution.

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